Want to Be a Better Salesperson? Build Relationships

(By Ted Rubin) “Building integrity-based relationships means making a human connection without trying to sell and nurturing your connections from a human fellowship perspective, not a

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The Golden Rule To Winning More Customers: Don’t Persuade Them — Just Change Their Behavior

(By Art Markman) “Many people err in behaviors like email by focusing on negative goals.  That is, they want to stop checking their email so often.  The problem

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