Marketing: What Are You Best At?
(By Mary Marshall) "So it’s not just about the branding, it’s about the whole story. And before the story, it’s about the research into what the customer needs and wants. Figuring Read More >>
The One Thing All Successful Marketers Have in Common
(By Alex Honeysett) "When you’re talking to clients in person, whether it’s during a one-on-one meeting or keynote speech in front of a packed audience, it’s not just about what Read More >>
How to Develop the Soft Skills of the Successful Entrepreneur
(By Lindsay Broder) "Let’s face it -- being an entrepreneur is really hard at times. You have to push yourself every day to be better when things aren’t going your Read More >>
Nine Ways To Gain Influencer Attention
(By Candace Smith) "As you may find yourself armed with a wonderful website and company letterhead, your first impression is everything. You can be classy or eccentric, but your persona Read More >>
You Were Born To Sell: Dismantling The Myths Of Self-Promotion
(By Janet Choi) Open up your mindset from “I hate having to do this song and dance for strangers” to a willingness to meet people to discover — to talk over Read More >>
Why Marketing Should Be Everyone’s Job
(By John Jantsch) "Because I’m a marketing person, it should come as no surprise to anyone what I’ve been saying for years: Every business is a marketing business. And when you Read More >>
13 Brilliant and Outlandish Marketing Stunts Used by Richard Branson
(By Glen Stansberry) "It’s no surprise, then, that his PR stunts for Virgin over the years have become legendary. When Sir Richard Branson decides to promote something, he goes all out Read More >>
Loosing Touch? 6 Ways to Get Your Business Mojo Back
(By Geoff Williams) "Maybe you love interacting with customers but hate the number-crunching that comes with running a business. Or perhaps you need to unload some of the grunt work you've Read More >>
Why You Should Think Twice About Building a Mobile App
(By Glen Stansberry) "Sometimes companies build apps just to say they have one. However, because they’re not fully invested in the idea, they’ll take shortcuts or hire inexperienced personnel to accomplish Read More >>
Will Twitter Soon Offer a ‘Buy Now’ Button?
(By Kelly Spors) "Twitter has shied away from commerce so far, but the company has been under increasing pressure to turn a profit due to its recent IPO. A "buy now" Read More >>