Course Description

This course will cover the major techniques for mining and analyzing social media data to discover interesting patterns, extract useful knowledge, and support decision making. This course will also make companies realized the importance of “big data” in creating a sustainable competitive advantage, and user-generated content (UGC) represents one of big data’s most important sources. From blogs to social media and online reviews, consumers generate a huge amount of brand-related information that has a decisive potential business value for marketing purposes. Particularly, for on online reviews that could have an influence on brand image and positioning.

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  • Price


  • Instructor

Rise Networks Instructors
  • Duration

2 Days

  • Date

May 15th & 22nd 2021

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